VCCP Spain crea la nueva campa\u00f1a de Worten con motivo del periodo promocional m\u00e1s importante del a\u00f1o, Black Friday. En esta ocasi\u00f3n, la compa\u00f1\u00eda apuesta por un Black Friday XXL, el m\u00e1s grande.<\/h4>\n\n <\/div>\n<\/section><\/div>\n\n

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Tras el \u00e9xito logrado el a\u00f1o pasado con la campa\u00f1a \u201cEstate al Lory\u201d, la marca sigue apostando por iniciativas diferenciales y disruptivas en el entorno digital, con el objetivo de ser atractivos y diferenciales.<\/p>\n

Este a\u00f1o, recogen el testigo el d\u00fao art\u00edstico Glitch Gyals, formado por Alejandro y Pilar (m\u00e1s conocidos como Jirafa Rey y LaPili), quienes se han convertido en un verdadero fen\u00f3meno de masas a partir de su presentaci\u00f3n a trav\u00e9s del exitoso talent show Factor X con la canci\u00f3n \u201cC\u00f3meme el donut\u201d, entre otros hits, y que cuentan con m\u00e1s de 35 millones de visualizaciones en Youtube.<\/p>\n

Para el sector retail en general, y especialmente en el caso del marco de la electr\u00f3nica y los electrodom\u00e9sticos, Black Friday representa un important\u00edsimo momento comercial, que adem\u00e1s marca el periodo de inicio de la campa\u00f1a de ventas de Navidad.<\/p>\n

La campa\u00f1a es puramente online y se lanzar\u00e1 en medios digitales y en redes sociales (Youtube, Instagram, Facebook).<\/p> \r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section><\/div>\n\n

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\n Una vez m\u00e1s, Worten contin\u00faa afianz\u00e1ndose como una compa\u00f1\u00eda pionera e innovadora que apuesta por despuntar con creatividad y comunicaci\u00f3n en general en un periodo de tal saturaci\u00f3n comercial. \n <\/blockquote>\n\n <\/div>\n <\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"template":"","class_list":["post-8694","work","type-work","status-publish","hentry"],"acf":{"visible_on_home_page":[],"capability_ids":["3504"],"client_id":"3867","hero_video":"","hero_image":{"ID":8667,"id":8667,"title":"PresentacionGlitch","filename":"PresentacionGlitch.jpg","filesize":96509,"url":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch.jpg","link":"https:\/\/wordpress-dev.vccp.com\/spain\/work\/worten\/worthen-xxl\/attachment\/presentacionglitch","alt":"","author":"7","description":"","caption":"","name":"presentacionglitch","status":"inherit","uploaded_to":8665,"date":"2020-08-14 14:34:57","modified":"2020-08-14 14:37:10","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-includes\/images\/media\/default.png","width":1920,"height":720,"sizes":{"thumbnail":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-300x113.jpg","medium-width":300,"medium-height":113,"medium_large":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-768x288.jpg","medium_large-width":640,"medium_large-height":240,"large":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-1024x384.jpg","large-width":640,"large-height":240,"1536x1536":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-1536x576.jpg","1536x1536-width":1536,"1536x1536-height":576,"2048x2048":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch.jpg","2048x2048-width":1920,"2048x2048-height":720,"Header":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-1920x720.jpg","Header-width":1920,"Header-height":720,"Wide":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch.jpg","Wide-width":1920,"Wide-height":720,"Square":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-1152x720.jpg","Square-width":768,"Square-height":480,"Tall":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-768x720.jpg","Tall-width":307,"Tall-height":288,"Mobile":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-768x720.jpg","Mobile-width":768,"Mobile-height":720,"Facebook":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-1200x630.jpg","Facebook-width":1200,"Facebook-height":630,"Grid-Item-Square":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-768x720.jpg","Grid-Item-Square-width":768,"Grid-Item-Square-height":720,"Grid-Item-Wide":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-768x384.jpg","Grid-Item-Wide-width":768,"Grid-Item-Wide-height":384,"Grid-Item-Tall":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch-384x720.jpg","Grid-Item-Tall-width":307,"Grid-Item-Tall-height":576}},"meta-description":"","og-image":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2020\/08\/PresentacionGlitch.jpg","twitter-site":"","twitter-card":"","twitter-image-alt":"","related_content_title":"You may also like","relateditems":[{"relateditem":false},{"relateditem":false},{"relateditem":false}],"meta_title":"","hide_related_items":[]},"lang":"es-es","translations":{"es-es":8694,"en-gb":8665},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-json\/wp\/v2\/work\/8694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-json\/wp\/v2\/types\/work"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-json\/wp\/v2\/users\/5"}],"wp:attachment":[{"href":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-json\/wp\/v2\/media?parent=8694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}