Tras los buenos resultados obtenidos en su \u00faltima campa\u00f1a, O2 sigue apostando por VCCP para el lanzamiento de su nueva campa\u00f1a de publicidad.<\/strong><\/p>\n Con el objetivo de conseguir la confianza de una amplia base social de consumidores en O2, la marca toma conciencia ante la situaci\u00f3n actual de subida de precios e incertidumbre generalizada, poniendo el foco en ofrecer a sus clientes tranquilidad, tanto en la calidad de servicio, como en precio, y contando adem\u00e1s con una atenci\u00f3n excelente. Valores de marca, que contin\u00faan plasm\u00e1ndose en su mensaje de campa\u00f1a \u201cSolo O2 hace las cosas como O2\u201d. <\/em><\/p>\n En esta campa\u00f1a, a diferencia de las anteriores, se ven representados diferentes segmentos del target, dotando as\u00ed a la marca de una mayor popularidad y accesibilidad. O2 es la apuesta segura del sector de telecomunicaciones, ofreciendo a sus clientes acceso a la mayor red a un gran precio, sin permanencia, sin sorpresas en la factura y siempre con el respaldo de la calidad de Telef\u00f3nica.<\/p>\n El Oso azul que representa a la marca, nos acerca a los consumidores y permite a O2 transmitir un mensaje de confianza y tranquilidad, en los diferentes medios donde comunica O2.<\/p>\n <\/div>\n<\/section><\/div>\n\n
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\n <\/picture>\n <\/div>\n \n <\/div>\n\n<\/div>\n Estamos muy contentos con esta campa\u00f1a que cumple y transmite este mensaje de la marca una forma eficaz, notoria y elegante. \n Gema Perona, responsable de marketing y comunicaci\u00f3n de O2<\/cite> <\/blockquote>\n\n <\/div>\n <\/section><\/div>\n\n
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\n <\/picture>\n <\/div>\n \n <\/div>\n\n<\/div>\n O2 es una marca honesta y sencilla, cuya propuesta se adapta ahora m\u00e1s que nunca a lo que la gente demanda: tener la mejor red para estar conectados y no tener sorpresas en la factura \n Beto Nahmad, Director Creativo Ejecutivo de VCCP Spain<\/cite> <\/blockquote>\n\n <\/div>\n <\/section><\/div>\n\n
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\n <\/picture>\n <\/div>\n \n <\/div>\n\n<\/div>\n El m\u00e9rito de O2 es haber creado un tono y un estilo propio que refleja su forma de ser y actuar, siempre en beneficio del consumidor, y que ha ayuda a construir la marca \n Juan Cenoz, Director Creativo de VCCP Spain<\/cite> <\/blockquote>\n\n <\/div>\n 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ofrece tranquilidad ante la situaci\u00f3n actual de subida de precios e incertidumbre","meta-description":"O2 lanza una nueva campa\u00f1a de la mano de VCCP Spain, centrada en conseguir la confianza de una amplia base de consumidores que se ven amenazados por la situaci\u00f3n actual de incertidumbre y subidas de precios generalizadas.","og-image":false,"twitter-site":"","twitter-card":"","twitter-image-alt":"","related_content_title":"You may also like","relateditems":[{"relateditem":{"ID":9556,"post_author":"23","post_date":"2022-04-26 12:06:32","post_date_gmt":"2022-04-26 11:06:32","post_content":"\n\n\n\n\n\n\n\n","post_title":"Fagor Electrodom\u00e9stico asigna su cuenta a VCCP","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"vccp-spain-empieza-a-trabajar-para-fagor-electrodomestico","to_ping":"","pinged":"","post_modified":"2023-02-07 11:40:19","post_modified_gmt":"2023-02-07 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