Chipotle<\/a>, Vans, The BBC, and Netflix all creating their worlds in the game.<\/p>\n\u00a0<\/p>\n
VCCP X Roblox <\/strong>is a reimagining of VCCP\u2019s network, inspired by its headquarters in London Victoria, Greencoat House.<\/strong> Spearheaded by the Innovation team at VCCP to educate colleagues across their eight global offices about the opportunities within gaming, in a new, fun way. It also encourages them to experiment and build prototype ideas for the agencies\u2019 brands.<\/p>\n <\/div>\n<\/section><\/div>\n\n\n\n
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\n Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>\n\n<\/div>\n\n
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\n Gaming can be such an invisible world to non-gamers out there, especially for non-gamer marketers, so we really wanted to show the possibilities within creative games like Roblox for VCCP employees and our clients, and also have a bit of fun too whilst we are at it. The only way to appreciate the scale of what can be achieved for brands is to try it out for yourself – go have a play now! \n Alex Dalman, Business Director – Innovation at VCCP London<\/cite> <\/blockquote>\n\n <\/div>\n <\/section><\/div>\n\n\n\n
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\n Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>\n\n<\/div>\n\n
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The building features five floors and includes mini-games as well as Easter egg collectibles and fun homages to some of VCCP\u2019s clients from across its global network and key features including a Compare The Market, Meerkat enclosure and O2\u2019s friendly blue robot, Bubl. There are NPCs (non-playable characters) inside including VCCP Founders Charles Vallance and Adrian Coleman alongside well-known and loved office staff from VCCP London; Milani from Office Support, Samson from IT and ECD Monty Verdi in the DJ Booth.<\/p>\n
\u00a0<\/p>\n
VCCP X Roblox<\/strong> was led by ACDs Ben Hopkins and Morten Legarth alongside Alex Dalman, Business Director – Innovation and collaboratively produced through VCCP\u2019s global content studio, Girl&Bear and Pro Roblox Builder, TrustMeImRussian.<\/p>\n <\/div>\n<\/section><\/div>\n\n\n\n
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\n Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>\n\n<\/div>\n\n
\n \n\n
\n As gamers and creatives, we\u2019re incredibly excited that this space is getting more attention. Roblox is just one of many virtual, vibrant communities with rich opportunities for new ideas and ways for brands to interact with audiences. We want to lead by example; VCCP X Roblox isn\u2019t about talking a good game, it\u2019s about putting ourselves in the game to help immerse colleagues and clients about the opportunities ahead. It\u2019s also a ton of fun\u2019 \n Ben Hopkins and Morten Legarth – ACDs at VCCP London <\/cite> <\/blockquote>\n\n <\/div>\n <\/section><\/div>\n\n\n\n
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\n Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>\n\n<\/div>\n\n
\n \n\n
\n VCCP X Roblox is a fantastical version of our VCCP\u2019s offices in London where no laws of gravity exist and our chance to work creatively isn\u2019t disrupted by work from home constraints. We created a really accessible learning environment for our global network of staff to play in, get to know this amazing platform, and understand just how powerful it can be for our clients. Having an office in Roblox means we can meet, socialise, work in an exciting environment and even pitch \n Michael Sugden, CEO of VCCP Partnership<\/cite> <\/blockquote>\n\n <\/div>\n <\/section><\/div>\n\n\n\n
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\n Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 20<\/b>Warning<\/b>: Illegal string offset ‘url’ in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>Notice<\/b>: Uninitialized string offset: 0 in \/data\/www\/vccp-dev\/wp-content\/plugins\/lazy-blocks\/classes\/class-blocks.php(1389) : eval()’d code<\/b> on line 21<\/b>\n\n<\/div>\n\n
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VCCP X Roblox<\/strong> soft-launched earlier this month to staff which enabled employees’ parents, brothers, sisters, daughters and sons to see and experience where they worked.<\/p>\n\u00a0<\/p>\n
To access VCCP in Roblox visit https:\/\/www.roblox.com\/games\/7963608408\/VCCP<\/a> or search \u2018VCCP\u2019 in Roblox on either desktop or mobile.<\/p>\n <\/div>\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"template":"","categories":[191],"class_list":["post-9499","news","type-news","status-publish","hentry","category-agency-news"],"acf":{"author":false,"client_id":"","hero_video":"","hero_image":{"ID":9500,"id":9500,"title":"VCCP Espa\u00f1a en Roblox","filename":"Roblox-x-VCCP-Landscape.png","filesize":0,"url":"https:\/\/wordpress-dev.vccp.com\/spain\/wp-content\/uploads\/sites\/3\/2022\/02\/Roblox-x-VCCP-Landscape.png","link":"https:\/\/wordpress-dev.vccp.com\/spain\/news\/2022\/feb\/el-metaverso-ha-llegado-a-vccp\/attachment\/roblox-x-vccp-landscape","alt":"VCCP Espa\u00f1a en Roblox","author":"23","description":"","caption":"","name":"roblox-x-vccp-landscape","status":"inherit","uploaded_to":9499,"date":"2022-02-02 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builds office in Roblox to immerse agency in gaming","meta-description":"La famosa foto de empleados anual de VCCP se tomo este a\u00f1o en Roblox tras un break de dos a\u00f1os debido a la pandemia","og-image":false,"twitter-site":"","twitter-card":"","twitter-image-alt":"","news_id":"191","related_content_title":"You may also like","relateditems":[{"relateditem":{"ID":9394,"post_author":"23","post_date":"2021-07-20 15:39:17","post_date_gmt":"2021-07-20 14:39:17","post_content":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n","post_title":"Castilla y Le\u00f3n turns to neuroscience to demonstrate its attractiveness as a tourist destination","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"castilla-y-leon-usa-neurociencia-para-demostrar-su-atractivo-como-destino-turistico","to_ping":"","pinged":"","post_modified":"2021-07-20 15:39:18","post_modified_gmt":"2021-07-20 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